Anne V Mühlethaler
The Story of You Workshop — Fundamentals

How to share your value(s) with the world

There is more than one way to tell the story of who you are.

5 September 2026120 minutesLive on ZoomInteractive$95

8am LA · 11am NY · 4pm London · 5pm Paris

Sixteen places, live on Zoom, cameras on. Or take a place with a private session for $445 →
Anthuriums at the window, Geneva
Anne V Mühlethaler

Maybe you know the feeling.

(I know there’s more to me than what comes out when someone asks me to talk about myself.)

(I know what I’ve done. I’m less sure how to explain what any of it says about me.)

(I’ve changed but the way I talk about who I am hasn’t caught up with where I’m at.)

(There are so many different parts of me that matter. I don’t want to reduce myself into a single story. But then how do I talk about myself?)

(I hate selling myself. I just want people to understand what I care about and why.)

I hear this regularly. There are all kinds of reasons we can lose access to our own material. And all kinds of ways to find our way back in.

You contain more experiences, perspectives, memories, contradictions, values and stories than you could ever communicate at once.

And that’s a good thing. The work isn’t to reduce all of that into one perfect narrative.

It’s learning how to access more of what’s there, understand what it means to you, and choose what you want to bring forward.

Story of You is a two-hour live workshop exploring the stories that shape us, the values that move through them, and what happens when we begin to share more of that meaning with other people.

Experience.
Understand. Share.

Over two hours, Story of You will invite you to:

  • 01Experience how a personal story can reveal and amplify your connection to your core value(s).
  • 02Understand why values-based storytelling creates deeper, more memorable connections.
  • 03Share your own story, with increased confidence and a good dose of inspiration.

And you’ll leave with at least one story-moment you’ve explored for yourself, alongside ways of returning to your own experience to find more.

“Anne has the unique ability to act like a human mirror. She comprehends the essence of a person and reflects it back in a way that allows one to see it clearly.”

Workshop participant

Featured & trusted

Soho House Berlin The Marketing Meetup The Career Women’s Forum

What participants say

“It was insightful to see that our real values are not necessarily at the surface. We need to go deep down inside of ourselves to see them.”

“I feel like I could write all night.”

★★★★★  Every participant who rated the workshop gave it a perfect score.

Hey.

“It’s like I have nothing in my pockets.”

When I was first developing Story of You, I told my younger brother about the idea. I was delivering my first talk on the topic and assumed he wouldn’t care. He surprised me by saying how much it resonated with him.

As someone on the spectrum, he is pretty introverted and can find large social situations difficult. He described the problem to me in a way I’ve never forgotten.

If he couldn’t work out what he had that he could share with someone he didn’t know, he said, it felt as though he had nothing in his pockets. He kept on pretend-reaching into his pockets and showing me empty hands as he went on.

Ta dah! I thought to myself. Of course. Story is something like a currency, something we don’t just own but exchange.

Later I found a line from the writer Tahir Shah, who describes stories as: “a communal currency of humanity.”

A story gives another person somewhere to meet us. It doesn’t have to contain everything about who we are.

It couldn’t.

It simply needs to offer something of ourselves.

You are allowed more than one story.

Story of You isn’t about excavating The Story that explains you once and for all. There isn’t one.

We contain multitudes, certainly. But we can also return to the same event from different points in our lives and see something we couldn’t see before.

Even a story you know intimately can reveal something else when you look at it through another lens.

I think of us as multifaceted. You cannot show every facet of yourself at once.

Yet when we feel we’re failing to share who we are, most of us try to do more, not less. We reach for the whole of it at once. Story of You works the other way: developing greater access to what’s there, learning to see it from different angles, and becoming more intentional about what you choose to share.

That’s a very different proposition from finding the perfect pitch.

Value doesn’t exist only inside us.

We experience ourselves in relationship with the world around us.

You can know that you’re capable, thoughtful, experienced, interesting, good at what you do. And still wobble.

Story of You gives us somewhere else to look: the evidence of our own lives. Not to construct an inflated version of ourselves, but to reconnect with what matters, and begin from there.

My work, at its heart, is an exploration of self-expression, communication, meaning, and worth.

Join the workshop · $95 →
A rotating faceted gem, hand-drawn

Your stories are evidence.

Values are sometimes described as the things that matter most to us. Professor Paul Ingram has called them “distilled goodness.”

But knowing the word for a value and experiencing it in yourself are two different things.

That’s where story becomes interesting.

A moment from your life can contain evidence of what moved you. It’s not just you saying ‘I’m courageous’, no empty words. It’s you realising that you’ve been following your heart even when things are tough. Following the pull that sometimes was hard to explain.

Getting to feel your values through stories has a way of making you feel completely alive.

Values-based story work begins with what happened, then asks what it meant to you.

Because a simple memory can reveal a value you hadn’t recognised before. Or it can amplify your connection to one you already knew was there.

Your stories become proof points for what matters to you.

And that can give you another way to understand the life you’ve already lived.

What we’ll explore together

Across the two hours, we’ll move through teaching, guided reflection, writing, paired conversations and group discussion.

We’ll explore:

  • How stories shape identity, perception and meaning
  • When the stories we tell ourselves serve us, and when they create obstacles
  • Self-editing and what happens when we cut parts of our life out of our narrative
  • How story and values meet
  • Emotional resonance and what I call the heart’s echo
  • How to move from self-promotion towards pro-motion: using story to create movement where something previously felt stuck

You’ll have opportunities throughout to notice what is most useful for you, rather than simply absorbing my interpretation of the material.

Some things we discover inwardly.
Others become visible in relationship.

At one point in the workshop, I’ll guide you through a meditation designed to bring you back to a meaningful experience from your own life. You’ll write about what emerged. Then you’ll share and explore in pairs before we return to the larger group.

I’ve run versions of this process both online and in person, and something has repeatedly surprised me.

People come back from their paired conversations visibly moved, sometimes welling up, surprised by what they heard in somebody else’s story or by what emerged through sharing their own.

I can’t tell you what will surface for you and I wouldn’t want to. That’s why this is a workshop rather than something to watch passively. The listening matters. The conversation matters. The other people in the room matter. Which is why…

This is a workshop. There’s a reason the word contains ‘work’.

Story of You is participatory.

You’ll be invited to write, reflect, ask questions. There will be several moments for optional sharing and at least one or two moments where you’ll be sent into small rooms, for one on one story telling, depending on the size of the group. You’ll be asked to listen with your whole body and notice what touches you in someone else’s story.

Then we will gather back, talk through what emerged, explore takeaways, questions and what we’ve noticed with the larger group.

For that reason, cameras are on and participation is required. For this kind of workshop to work (yes, again, that word), we need to establish a sense of psychological safety. Being present and offering people our attention does that.

If you’re looking for a more passive way to explore storytelling, I suggest you join my Story is the Strategy webinar. It’s designed especially for that low-level interaction, where you’ll be invited to listen, absorb, without the need to be live on camera.

What you’ll leave with

At minimum, you’ll have explored one personal story and uncovered underlying values, and begun to understand what it might reveal about what matters to you.

You may find other memories, fragments and possible stories appearing around it.

You’ll also leave with:

  • A richer understanding of how stories shape the way we see ourselves and the world
  • Greater awareness of the values already moving through your lived experience
  • A way of looking at familiar stories from new angles
  • Increased confidence and a good dose of inspiration to share more of your own story

One participant came out of the workshop and said:

“I feel like I could write all night.”

Not everyone will feel that way but I love that line because it captures something important about the work.

There’s always more material than you know.

I’m in! · $95 →

Who is Story of You for?

You might come because you’re navigating change. Because you can feel a gap between who you are and how you come across. Because talking about yourself makes you strangely uncomfortable. Because the language you usually use feels flatter than the person you experience yourself to be. Because self-promotion makes you want to close your laptop and run away. Because something (or someone) has eroded your sense of your own value and you’d like to connect it again. Because you have multiple identities, interests or experiences and are not sure how to present them in a way that makes sense. Or because you’re doing perfectly well and you’re simply curious about what else you might find when you look at your own stories differently.

You don’t need a crisis to become curious about yourself.

Anne V Mühlethaler
Your host

I’m Anne V Mühlethaler.

Former singer · 17 years at Christian Louboutin (GM, UK · later SVP, Global Communications) · MMTCP-certified mindfulness teacher · Certified WLTC coach · Founder of Le Trente

I used to think that I was bad at telling stories. Yet I’ve spent years spinning stories for that fantastical French designer, that one with the red soles. For years, at first I had to defend my choice, working for an unknown brand in a little boutique, in a hidden corner of Knightsbridge. People asked “what do you do?” And I’d say “I’m a singer and I sell shoes” and they’d cock their head to the side and go “aww” and generally went and talked to someone else.

But then things got good. Sex and the City good. Suddenly I didn’t need to explain my choices. I had no need for story myself, because I was “Anne from Louboutin.” (Which in many circles said it all.)

And then I left. And it was like starting all over again. But I became fascinated with storytelling. Probably because I used to think I was bad at it, I barely saw the contradiction with my CV.

Over time, through a strange blend of strategy, mindfulness, storytelling, memoir writing, a lot of coaching and working with dozens of people navigating reinvention, I came to know this:

People rarely connect through information alone. They connect through meaning. And meaning lives inside stories.

I still find it a challenge, probably because my mind loves philosophy and the conceptual. Story doesn’t come naturally to everyone.

But once you see the vast array of stories that live inside of you, like heart-shaped, bopping and bouncing proof points helping people understand who you are, you can’t unsee them. I imagine them at this moment as living, heart-thumping little blobs that ask for one thing only: to be noticed, to be used, to be molded, and to be told.

Which is why I ended up developing my own methodology. And why today I’m sharing Story of You with you.

How it works

1

Choose your way in

Join the two-hour Story of You workshop for $95, or choose the workshop + one-to-one option if you already know you’d like to take one of the stories that emerges further with me afterwards.

2

Carve out the time

Two hours is a time investment, so put it in the diary and give yourself the time to really be there. This is an interactive workshop, with paired conversations along the way, so join from somewhere you can talk freely and keep your camera on.

3

Come as you are

There’s nothing to prepare and no story you need to arrive ready to tell. Bring something to write with, a little curiosity, and whatever version of you turns up that day.

Join me on 5 September

Two ways in. Join the live two-hour workshop, or take one of five places that pairs the workshop with a private session with me afterwards.

Story of You

$95

5 September 2026 · 120 minutes · Live on Zoom
8am LA · 11am NY · 4pm London · 5pm Paris

  • The full two-hour workshop, live
  • Guided reflection, writing and paired conversation
  • At least one story-moment explored in depth
  • Ways of returning to your own experience to explore more
Reserve my seat · $95 →

Frequently asked questions

Tap a question to open it

Do I need to know which story I want to work on?

No. Part of the workshop is experiencing different ways into your own material. And if a story you already know well does emerge, that’s equally welcome. A familiar story can reveal something new when we approach it from another angle.

Do I need to be a writer or storyteller?

Not at all. You’ll journal during the workshop, but we’re interested in what you notice rather than how elegantly you phrase it.

Will I leave with my Story of You?

No, because I don’t believe there is a single definitive Story of You. You’ll explore at least one story-moment, what it means to you and what it may reveal about your values. You’ll also leave with ways of continuing the exploration.

Is this a values workshop?

Values are an important part of it, but they’re not the whole workshop. We begin more broadly with how stories shape us, then explore the relationship between lived experience, meaning and values through several different exercises.

How many people will be in the room?

Story of You is limited to 16 participants. That gives us enough variety for the paired conversations and group reflections, while keeping the room small enough for everyone to participate.

Do I have to speak to other participants?

Yes. Paired and group conversations are an important part of the process.

Why do cameras have to be on?

Because this is relational work. People may share experiences that matter to them. Being able to see the people in the room helps us create the psychological safety that allows everyone to participate fully.

Will there be a replay?

Yes. You’ll receive a replay after the workshop. It’s there partly because life happens. If something unexpected pulls you away from the session, you won’t lose access to the teaching, guided reflections and exercises.

That said, Story of You is designed to be experienced live. Some of the work happens in paired conversations and through what emerges in the room, and a recording can’t reproduce that part of the experience.

What if I can’t make the live session?

If you already know you can’t attend live, I’d recommend waiting for the next Story of You workshop.

You’ll receive a replay, but it’s intended as a safety net rather than an alternative way to take the workshop. The interaction with other participants is part of the experience, so you’ll get much more from Story of You if you can be there in the room.

Story of You runs several times a year, and you can join the list to hear when the next date is announced.

What happens if I book and then can’t attend?

Life happens. If you need to cancel, let me know at least 24 hours before the workshop and I’m happy to refund you.

You can also transfer your place to a future Story of You workshop. I don’t always have the next date in the diary yet, but I run the workshop regularly and your place will be waiting for you when a date works.

If you cancel within 24 hours of the workshop, I won’t be able to offer a refund, just as I wouldn’t for an in-person workshop where your place has been held for you.

How does the private session in the $445 option work?

After booking, you’ll receive an email confirmation with your invitation and Zoom details for the live workshop.

If you’ve chosen Story of You + a session with me, you’ll also receive a link to book your 75-minute private session directly in my calendar. I recommend scheduling it two to four weeks after the workshop, so what emerged has a little time to settle.

If you’re in a timezone that makes it difficult to find a suitable time in my calendar, just drop us a line and my assistant will help organise one.

Is this the same as Story is the Strategy?

No. They’re related, but they start in different places.

Story is the Strategy explores what story does: how it helps us communicate ideas, create meaning, make things memorable and help other people see what we see.

Story of You turns the lens towards you. We explore the stories that shape how you understand yourself and the world, then work with moments from your own life to uncover meaning, values and material you may want to share.

You don’t need to have taken Story is the Strategy first, but this workshop is a natural continuation of what we explore in Story is the Strategy.

How is this different from the wider Story of You methodology and the course that’s coming?

Story of You is the wider methodology I’m developing around story, values, meaning and self-expression.

This two-hour workshop is an experiential introduction to that work. You’ll explore some of its central ideas and, importantly, put them into practice using your own lived experience.

The forthcoming course will give us considerably more time and space to continue that exploration.

“The greatest gift is a portion of thyself.”

Ralph Waldo Emerson

You can’t give someone the whole of you but you can learn to access more of what’s there, recognise what matters, and choose what you want to share.

Join the workshop · $95 → Take my story further
Anne V Mühlethaler — Story is the Strategy